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Essentials of statistics in marketing /

Greensted, C. S.

Essentials of statistics in marketing / C. S. Greensted, A. K. S. Jardine, J. D. Macfarlane. - 2d ed. - London : Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann, 1978. - xi, 257 p. : ill ; 24 cm.

Includes index.

Bibliography: p. 243-245.

0434908878 : L3.90 9780434908875


Marketing--Statistical methods.
Statistics.

HF5415.G66 1978
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