The principles and practice of marketing / (Record no. 10401)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00536nam a22001937a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230825142810.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230825b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0077096134 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Ksg |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .J53 2001 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jobber, David |
| 245 #4 - TITLE STATEMENT | |
| Title | The principles and practice of marketing / |
| Statement of responsibility, etc. | David Jobber |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London: |
| Name of publisher, distributor, etc. | McGraw-Hill publishing company, |
| Date of publication, distribution, etc. | 2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 823 p.: |
| Other physical details | ill. (Col.); |
| Dimensions | 27 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Books |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Kenya School of Government - Baringo | Kenya School of Government - Baringo | General stacks | 25/08/2023 | purchase | BAR2004481 | HF5415 .J53 2001 | BAR2004481 | 08/01/2026 | 1 | 25/08/2023 | General Books |