Marketing management (Record no. 16115)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00898 am a2200337 x 4500 |
| 001 - CONTROL NUMBER | |
| control field | 9911794773804341 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260918062112.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 841119s1984 enka w 00110 eng |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | b8440258 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0135580242 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (StEdNL)1179477-nlsdb-Voyager |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | StEdNL |
| Transcribing agency | KSG |
| 049 00 - LOCAL HOLDINGS (OCLC) | |
| Holding library | NP |
| Copy statement | BL |
| Definition of bibliographic subdivisions | 841213 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| 080 00 - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 19 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management |
| Remainder of title | analysis, planning, and control |
| Statement of responsibility, etc. | Philip Kotler |
| 250 00 - EDITION STATEMENT | |
| Edition statement | 5th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Prentice-Hall |
| Date of publication, distribution, etc. | c1984 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi,792p |
| Other physical details | col.ill |
| Dimensions | 24cm |
| Accompanying material | pbk |
| 350 00 - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE] | |
| Price | £14.95 |
| 490 00 - SERIES STATEMENT | |
| Series statement | The Prentice-Hall series in marketing |
| 500 ## - GENERAL NOTE | |
| General note | Previous ed.: 1980 |
| 504 00 - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Books |
| Suppress in OPAC | No |
| 956 ## - LOCAL ELECTRONIC LOCATION AND ACCESS (OCLC) | |
| Host name | NLS |
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