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Creative Thinking and Brainstorming.

By: Material type: TextTextPublisher: London : Taylor and Francis, 2017Edition: First editionDescription: xiii,129p ill 21cmContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 0704505436
  • 1315259001
Subject(s): Additional physical formats: No titleDDC classification:
  • 658.403
LOC classification:
  • HD30.29 1981
Online resources:
Contents:
Chapter 1 Creative thinking -- chapter 2 What is brainstorming? -- chapter 3 Successful brainstorming -- chapter 4 Evaluation -- chapter 5 Introducing brainstorming -- chapter 6 For instances -- chapter 7 Related techniques.
Scope and content: "Brainstorming is probably the best known of all the techniques available for creative problem solving. This book, by one of the world's foremost exponents of brainstorming, begins by identifying the barriers to creative thinking and showing how they can be removed. It goes on to set out systematic procedures for organizing effective brainstorming sessions, for evaluating the ideas produced, and for introducing the brainstorming approach into an organization. This is a highly practical book, illustrated throughout by examples drawn from the author's experience with nearly eight hundred groups of managers in four continents."--Provided by publisher.
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Holdings
Item type Current library Call number Status Barcode
General Books General Books Kenya School of Government - Embu HD30.29 R39 1986 (Browse shelf(Opens below)) Available EMB9885

Chapter 1 Creative thinking -- chapter 2 What is brainstorming? -- chapter 3 Successful brainstorming -- chapter 4 Evaluation -- chapter 5 Introducing brainstorming -- chapter 6 For instances -- chapter 7 Related techniques.

"Brainstorming is probably the best known of all the techniques available for creative problem solving. This book, by one of the world's foremost exponents of brainstorming, begins by identifying the barriers to creative thinking and showing how they can be removed. It goes on to set out systematic procedures for organizing effective brainstorming sessions, for evaluating the ideas produced, and for introducing the brainstorming approach into an organization. This is a highly practical book, illustrated throughout by examples drawn from the author's experience with nearly eight hundred groups of managers in four continents."--Provided by publisher.

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