Walsh, L. S.
International marketing /
L. S. Walsh.
- 3rd ed.
- London : Pitman, 1993.
- viii, 296p. : ill. ; 22 cm.
- The M & E handbook series .
Includes index.
Bibliography: p. 284-285.
0712109811
Export marketing.
Export marketing--Case studies.
HF1009.5 / .W35 1993