Milner, Don <br/><br/>
Success in advertising and promotion / 
Don Milner 
 - London :  John Murray,  1995 
 - xiii, 322 p. :  ill. ;  25 cm. 
 - Success study books .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0719553717 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales promotion<br/>Advertising
<br/><br/><label>LC Class. No.: </label>HF5821  / .M55 1995