Saloner, Garth.

Strategic management / Garth Saloner, Andrea Shepard, Joel Podolny. - New York : John Wiley, c2001. - xvii, 442 p. : ill. ; 25 cm.

Includes bibliographical references and index.

0471380717 (cloth : alk. paper)

00043275


Strategic planning.

HD30.28 / .S25 2001

658.4/021