00898 am a2200337 x 4500 9911794773804341 OSt 20260918062112.0 841119s1984 enka w 00110 eng b8440258 0135580242 (StEdNL)1179477-nlsdb-Voyager StEdNL KSG NP BL 841213 HF5415 658.8 658.8 19 Kotler, Philip. Marketing management analysis, planning, and control Philip Kotler 5th ed London Prentice-Hall c1984 xxi,792p col.ill 24cm pbk £14.95 The Prentice-Hall series in marketing Previous ed.: 1980 Includes index Marketing. lcc BK 0 NLS 16114 16115