TY  - BOOK
AU  - Ward,Keith
ED  - Institute of Marketing.
TI  - Financial aspects of marketing
SN  - 0434922048
AV  - HF5415.13 
U1  - 658.1/55 19
PY  - 1989///
PB  - Published on behalf of the Institute of Marketing [by] Heinemann Professional
KW  - Marketing
KW  - Management
KW  - Finance
ER  -