TY  - BOOK
AU  - Christopher, Martin.
TI  - Relationship marketing:  bringing quality, customer service, and marketing together 
SN  - 0750602589
AV  - HF5415 .C52717 1991 
PY  - 1991///
KW  - Relationship marketing
KW  -  Customer services.
KW  - Quality control
ER  -