Ries, Al. <br/><br/>
Bottom-up marketing / 

 -  1989 
<br/><br/><label>ISBN: </label>0070527334 : 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Advertising <br/> Marketing
<br/><br/><label>LC Class. No.: </label>HF5415 .R54 1989