TY  - BOOK
AU  - Jefkins,Frank William
AU  - Daniel Yadin
TI  - Public relations 
SN  - 0273634321
PY  - 1994///
CY  - Oxford
PB  - Butterworth Heinemann
KW  - Public relations
N1  - Previous ed.: Heinemann Professional. 1988; Includes bibliographical references and index
ER  -