Marketing research : a problem-solving approach / Seymour Sudman, Edward Blair.
Material type:
TextSeries: Irwin/McGraw-Hill series in marketing | McGraw-Hill International editions. Marketing & advertising series Publication details: Boston ; London : McGraw-Hill, c1998.Description: xli, 737 p. : ill. ; 26 cm + 1 computer diskISBN: - 0071158626
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
General Books
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Kenya School of Government - Nairobi | HF5415 .S83 1998. (Browse shelf(Opens below)) | Available | NRB47615 |
Includes bibliographical references and index.
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