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Handbook of consumer motivations; the psychology of the world of objects. Drawings by Robert Glaisek.

By: Material type: TextTextSeries: McGraw-Hill series in marketing and advertisingPublication details: New York, McGraw-Hill [1964]Description: xvi, 486 p. illus. 21 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 658.83
LOC classification:
  • HF5415.3 .D5
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Holdings
Item type Current library Call number Status Barcode
General Books General Books Kenya School of Government - Nairobi HF5415.3 .D5 1964 (Browse shelf(Opens below)) Available NRB34349

Bibliography: p. 479-480.

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