000 00536nam a22001937a 4500
003 OSt
005 20230825142810.0
008 230825b |||||||| |||| 00| 0 eng d
020 _a0077096134
040 _cKsg
050 _aHF5415
_b.J53 2001
100 _aJobber, David
245 4 _aThe principles and practice of marketing /
_cDavid Jobber
260 _aLondon:
_bMcGraw-Hill publishing company,
_c2001.
300 _axxii, 823 p.:
_bill. (Col.);
_c27 cm
500 _aIncludes index
650 _aMarketing
942 _2lcc
_cBK
_n0
999 _c10401
_d10401