000 01068cam a2200337 4500
001 3137548
003 OSt
005 20260922061639.0
008 721011s1972 enk b 001 0 eng
010 _a 72190736
015 _aB72-16098
020 _a030493772X
035 _a3137548
040 _aDLC
_cKSG
_dDLC
050 0 0 _aHF5415
_b.D347
082 0 0 _a658.8
100 1 _aDavidson, J. H.
_q(J. Hugh),
_d1935-
245 1 0 _aOffensive marketing, or, How to make your competitors followers,
_c[by] J. H. Davidson; foreword by Anthony J. F. O'Reilly.
246 3 0 _aOffensive marketing
246 3 0 _aHow to make your competitors followers
260 _aLondon,
_bCassell,
_c1972.
300 _axii, 308 p.
_c22 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references.
650 0 _aMarketing.
906 _a7
_bcbc
_corignew
_d3
_encip
_f19
_gy-gencatlg
942 _2lcc
_cBK
999 _c1462
_d1462