Fundamentals of marketing William J. Stanton

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Material type: Text

TextSeries: McGraw-Hill series in marketingPublication details: New York London McGraw-Hill c1981Edition: 6th edDescription: xvii,604p ill(some col.) 25cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
General Books	Kenya School of Government - Nairobi	HF5415 .S745 1981 (Browse shelf(Opens below))	Available	NRB33675

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Previous	HF5415 .R863 1999 Mastering marketing :	HF5415 .R863 1999 Mastering marketing :	HF5415 .S73 1981 Fundamentals of marketing	HF5415 .S745 1981 Fundamentals of marketing	HF5415 .S77 2005 The 50-plus market : why the future is age neutral when it comes to marketing & branding strategies /	HF5415 .S83 1998. Marketing research : a problem-solving approach /	HF5415 .W37 1989. Financial aspects of marketing	Next

Previous ed.: 1978

Includes index

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