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201.
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Principles of marketing / Philip Kotler, Gary Armstrong. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008
Online resources:
Availability: Items available for loan: Kenya School of Government - Matuga (1)Call number: HF5415 .K636 2008.

202.
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Principles of marketing / Philip Kotler, Gary Armstrong. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008
Online resources:
Availability: Items available for loan: Kenya School of Government - Matuga (1)Call number: HF5415 .K636 2008.

203.
Managing service quality. by
Material type: Continuing resource Continuing resource; Format: available online remote; Type of continuing resource: periodical
Publisher: [Bingley, UK] : Emerald Group Publishing Limited
Availability: Items available for loan: Kenya School of Government - Embu (1)Call number: HF5415.5 .M16.

204.
Services marketing : new insights from consumers and managers / by Eric Langeard ... [et al.]. by Series: Report (Marketing Science Institute) ; no. 81-104.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge, Mass. (14 Story St., Cambridge 02138) : Marketing Science Institute, c1981
Availability: Items available for loan: Kenya School of Government - Matuga (1)Call number: HF5415.122 .S47 1981.

205.
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Social marketing / Michael T. Ewing, editor. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Binghamton, NY : Best Business Books, c2001
Online resources:
Availability: No items available.

206.
Social marketing / edited by R. Craig Lefebvre. by Series: The SAGE library in marketing | SAGE library of marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Los Angeles : SAGE, 2013
Availability: Items available for loan: Kenya School of Government - Matuga (1)Call number: HF5414 .K627 2012.

207.
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Strategic marketing for nonprofit organizations / Alan R. Andreasen, Philip Kotler. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2008
Availability: Items available for loan: Kenya School of Government - Matuga (1)Call number: HF5415 .K6312 2008.

208.
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Marketing strategy / edited by John Cadogan. by Series: SAGE library in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : SAGE, 2009
Availability: Items available for loan: Kenya School of Government - Matuga (1)Call number: HF5415.13 .M35865 2009.

209.
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Services marketing : text, cases & readings / Christopher H. Lovelock. by Series: The Prentice-Hall series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1984
Availability: Items available for loan: Kenya School of Government - Matuga (1)Call number: HF5415.122 .L68 1984.

210.
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Public-sector marketing : a guide for practitioners / Proctor Tony. by Series: Wiley series on business strategy
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: England : Pearson Education Ltd, c2007
Availability: Items available for loan: Kenya School of Government - Matuga (2)Call number: JF1525.M37 C64 2007, ...

211.
Introduction to marketing management: Text and cases/ by
Edition: 4 ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Richard D. Irwin 1981
Availability: Items available for loan: Kenya School of Government - Nairobi (1)Call number: HF5415.13.R49 1981.

212.
Marketing : An introductory text by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Kenya School of Government - Nairobi (1).

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